

A flapper shopgirl woos her rich boss with animal magnetism -- the captivating personal quality otherwise known as "it."
Acting
Clara Bow's eyes do ALL the talking.
Costume
Flapper fashion that still slaps.
Production
Macy's department store as character.
Director
Clarence G. Badger
Trivia, insights & behind the scenes
Elinor Glyn, who coined 'It,' appears in a cameo—she basically certified Clara Bow's it-ness on screen.
This film made 'It Girl' enter permanent slang; Bow spent her life trying to escape the label.