Your free apps aren't free — you're the product being mined.
Harvard professor Shoshana Zuboff wrote a monumental book about the new economic order that is alarming. "The Age of Surveillance Capitalism," reveals how the biggest tech companies deal with our data. How do we regain control of our data? What is surveillance capitalism? In this documentary, Zuboff takes the lid off Google and Facebook and reveals a merciless form of capitalism in which no natural resources, but the citizen itself, serves as a raw material. How can citizens regain control of their data?
Writing
Zuboff's razor-sharp framework reframes 'free services' as extraction.
Direction
Tight 50-minute runtime — no fluff, just systemic indictment.
Trivia, insights & behind the scenes
Zuboff coined 'surveillance capitalism' in 2014; by 2019 it was standard vocabulary for tech critics and congressional hearings.
The film's timing is brutal — released pre-pandemic, before millions accepted contact tracing as everyday infrastructure.
US
