Season 1 • Episode 1
LatestNoghtechin is an Iranian television sitcom. It was broadcast for the first time by the IRIB in 2003 and 2004. It was written, directed, and starred Mehran Modiri, the creator of Pavarchin and Shabhaye Barareh. The show was famous for Bamshad and his song "Bivafaie." It is also noted that Noghtechin holds the distinction of receiving the most money from advertising of any Iranian show, thanks largely to constant sponsorship by Samsung, which is featured prominently in Mr. Pirdoost's store. Many of the actors in Noghtechin are reused in other Modiri productions.
Acting
Modiri playing multiple roles with zero restraint.
Writing
Rapid-fire banter that defined 2000s Iranian comedy.
Production
Samsung integration so shameless it becomes art.
Creator
Mehran Modiri
Trivia, insights & behind the scenes
This basically invented modern Iranian sitcom structure—every comedy after owes it rent.
The Samsung sponsorship was so lucrative it reportedly funded half the production. Capitalism found a way.
IR
