Six cities, two teams, one mission: make China irresistible to Gen Z wanderlusters.
95 minSeason 1 • Episode 12
LatestZheyuan&Yunlong showed their unique skills at the last stop
Two teams of young representatives who love life and are positive are engaged in a travel strategy competition to explore the beauty of China in six cities in China. The outcome is decided by the directors of the cultural and tourism bureaus of the six major cities and the public through voting. The program guests are required to design travel strategies that best showcase local cultural characteristics and provide emotional value to young people, showcasing China's diverse cultural charm and firm national confidence to the world!
Cinematography
Drone shots that'll ruin your actual vacation photos.
Production
Seamless integration of local officials without feeling like propaganda.
Trivia, insights & behind the scenes
This format mirrors China's 'Beautiful China' tourism campaign, repackaging state messaging as youth-driven content. The show's existence itself is a soft power strategy.
The voting system involving actual bureau directors creates rare unscripted moments where government officials visibly sweat on camera.
No ratings yet
Sign in to join the discussion — comments are spoiler-gated to your watch progress.
Discussion starters
CN
