

In a time when breakfast is ruled by milk and cereal, a fierce corporate battle begins over a revolutionary new pastry.
Acting
Hugh Grant's unhinged Tony the Tiger parody deserves awards consideration
Production
Mad Men aesthetic meets Saturday morning cartoon fever dream
Writing
Seinfeld's observational comedy weaponized for breakfast pastry origin story

Director
Jerry Seinfeld
Trivia, insights & behind the scenes
Seinfeld obsessed over this for 16 years; the real Pop-Tart origin involves no corporate espionage, which apparently disappointed him.
The film essentially invents a cereal Cold War that never happened, making it historical fanfiction for people who miss Mad Men but want zero trauma.
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