Your morning ritual explained — and it's wilder than you think.
Coffee is the second most important commodity in the world after oil. The drink has a long history and what's more, its effect seems to be stimulating in two senses.
Direction
Crisp globe-spanning structure in under an hour.
Cinematography
Stunning bean-to-cup journeys across three continents.
Writing
Witty narration treating coffee like cultural archaeology.
Director
Gerhard Rekel
Trivia, insights & behind the scenes
Director Gerhard Rekel spent two years following a single Ethiopian coffee cherry from wild growth to Berlin café cup.
The 'coffee house as revolutionary hub' thesis directly mirrors how 2010s social movements organized in third-wave cafés.
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