

The rise, fall and spiritual rebirth of the most iconic and influential music label in Pacific history, Dawn Raid Entertainment.
Direction
Oscar Kightley balances myth-making with brutal honesty.
Score
Absolute banger soundtrack—you'll Shazam half the film.
Production
Gritty archival footage that screams authenticity over polish.

Director
Oscar Kightley
Trivia, insights & behind the scenes
Dawn Raid's name came from the infamous 2007 police raids on Māori and Pacific families—Brotha D reclaimed the term as defiant branding.
The label essentially created 'urban Pasifika' as a marketable identity, for better and worse—something the doc barely interrogates.