Forty-year-old Wenyao still lives in a rental room with his wife Xiaoyu, and keeps selling his book every day for rent and looks useless. On a whim, he plans to direct and shoot a video according to his book. He invites Meifeng to take a role in his video, but she edits and leaks auction fragment to the network. It makes Wenyao famous for the "hidden rule", and wins the attraction of investors. Wenyao hires amateur actors Yanzi and Mao, prepares for the opening camera. Xiaoyu learns about the "hidden rule" event and makes a scene. What can Wenyao do now?
Acting
Guo Tao's committed desperation as Wenyao is painfully watchable.
Writing
Meta-narrative about filmmaking that eats its own tail cleverly.

Director
Kiefer Liu
Trivia, insights & behind the scenes
The 'hidden rule' (潜规则) refers to China's open-secret casting couch culture—rarely mocked this directly in mainland cinema of this era.
Yao Chen later became one of China's biggest TV stars; this early role as Yanzi showed her knack for playing ambitious women in over their heads.