A 1945 GM training film accidentally becomes capitalist horror cinema.
A General Motors foreman learns not just to be a better manager, but where his place is in the system of production.
Production
Lavish studio sets for a company training film.
Acting
William Post Jr.'s sincere terror disguised as enthusiasm.
Director
Haford Kerbawy
Trivia, insights & behind the scenes
GM commissioned hundreds of these films to combat post-war union organizing by reframing management as benevolent family leadership.
Director Haford Kerbawy was actually a GM executive, not a filmmaker—explaining the uncanny blend of professional polish and ideological fever dream.
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