A 6-minute love letter to the dying art of hand-painted roads. You'll never ignore a 'STOP' again.
Roadliners is a film about inspiration and craft, and the uncelebrated typographers of the road. With filmmakers Pretend Lovers we documented a day in the life of Glasgow roadliner Thomas ‘Tam’ Lilley. While looking for inspiration for O Street’s new brand we stumbled on a typographer whose work was uniquely relevant to our company—one whose work embodied the values we hold dear: honesty, beauty, humility, and intelligence.
Cinematography
Glasgow's gray streets transformed into gallery walls
Direction
Pretend Lovers find soul in asphalt and enamel
Editing
Six minutes that feel earned, not rushed
Director
O Street
Trivia, insights & behind the scenes
Roadliners are vanishing; most markings are now thermoplastic tape. Tam Lilley represents one of the last practitioners of a 200-year-old Scottish trade.
The film was commissioned when design studio O Street spotted Tam's work and realized his hand-painted letters matched their own ethos — proving inspiration lives in unexpected places.
US
