Sri Krishna (Siddharth) grows up watching films playing in the theater in which his father works as a movie-projectionist in a village. Satya (Ileana) is harassed by Vicky (Munna) - son of a politician - who wants to marry her. Satya escapes from home and Sri Krishna falls in love with her the first time he meets her. As the goons and police chase Satya, Sri Krishna protects her and drops her in the house of the politician. He wins Vicky’s confidence. Then, he plays a one sided game with him. At the end, the police that were working with Vicky turn against him and arrest Vicky and his parents. Satya and Sri Krishna get married.
Acting
Siddharth's boy-next-door energy carries the whole absurd premise
Writing
The meta 'life imitating movies' concept is genuinely clever for 2007
Director
V. N. Aditya
Trivia, insights & behind the scenes
This was Ileana D'Cruz's second Telugu film after Devadasu, cementing her as the industry's new it-girl.
The 'cinema-crazy protagonist' trope peaked in 2000s Telugu cinema; Aata is basically a love letter to that obsession.
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