

Brian Jones, Jimi Hendrix, Janis Joplin and Jim Morrison all died at the age of 27 between 1969 and 1971. At the time, the coincidence gave rise to some comment, but it was not until the death of Kurt Cobain, about two and a half decades later, that the idea of a "27 Club" began to catch on in public perception, reignited with the death of Amy Winehouse in 2011. Through interviews with people who knew them, such as music stars, critics, medical experts and unseen footage, the lives, music, and artistry of those who died at 27 are investigated with a bid to find answers.
Editing
Rare archival footage woven like a ghost story across decades.
Score
Iconic tracks that hit different knowing how the story ends.

Director
Simon Napier-Bell
Trivia, insights & behind the scenes
The '27 Club' concept exploded after Cobain's 1994 suicide note referenced joining Jimi and Janis—retroactively manufacturing a phenomenon.
Director Simon Napier-Bell managed the Yardbirds during Brian Jones's era; his personal proximity fuels both insight and bias.
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