"Purpose: The Movement" is a short film including dance sequences set to the songs from Justin Bieber's album, "Purpose".
Direction
Parris Goebel's kinetic framing makes every body part essential.
Cinematography
Shadow and strobe work that respects the dancers' craft.
Production
Seamless album-to-screen translation, rare in visual albums.

Director
Parris Goebel
Trivia, insights & behind the scenes
This directly preceded the 'Sorry' video explosion that made Parris Goebel the most influential choreographer in pop music.
Goebel filmed most sequences in a single warehouse over 48 hours, with dancers learning choreography on set.