The astonishing story of a gay Puerto Rican kid growing up in a Hasidic Brooklyn neighborhood, who got on the subway one day and began a musical odyssey that helped shape the musical landscape across N.Y.C. and around the world. Directed by Drew Stone and produced by Michael Alex the film tells the incredible story of a cherished New York City icon. From rubbing elbows with N. Y. scene makers as an teenager at Max's Kansas City and CBGB, to being the architect of a rock 'n' roll renaissance as the 19 year-old talent booker at the legendary Ritz, to making history as a 24 year-old A&R exec, signing the biggest metal band in a generation in Metallica, Michael Alago was on fire.
Acting
Alago's unfiltered storytelling—no filter, all heart, zero regrets
Direction
Drew Stone captures NYC's vanished underground with loving urgency
Production
Archival footage that'll make you mourn every closed venue
Director
Drew Stone
Trivia, insights & behind the scenes
Alago also signed White Zombie, Nina Simone's final album, and metal legends Metal Church—his phone book was absurd.
The film documents a vanished NYC where a Puerto Rican gay teen could wander into Max's Kansas City and become family with the entire punk scene—gentrification killed this ecosystem, not just venues.
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