

A charismatic charlatan begins a business — and eventually romantic — relationship with a roadside evangelist to sell religion to 1920s America. Based on Sinclair Lewis' novel of the same name.
Acting
Lancaster's Oscar-winning sermon — part Elvis, part Lucifer, all sweat.
Writing
Brooks' script weaponizes Sinclair Lewis' 1927 rage for the TV age.
Cinematography
Tent interiors lit like a fever dream you can't wake from.

Director
Richard Brooks
Trivia, insights & behind the scenes
Lancaster bought the rights himself in 1948, waited 12 years to age into the role, and did his own preaching scenes in one take.
Shirley Jones' Oscar-winning role as fallen woman Lulu Bains was so against her wholesome image that her agent tried to block it.
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