Filmmaker S.R. Bindler profiles Texas contestants trying to win a truck by keeping one hand on it longer than everyone else.
Editing
Turns staring at a truck into genuine suspense.
Writing
Contestants reveal entire lives in exhausted delirium.
Production
Shot guerrilla-style at an actual dealership event.
Director
S.R. Bindler
Trivia, insights & behind the scenes
S.R. Bindler was a UT film student who heard the contest on the radio and showed up with a camera. No budget, no permits, just Texas chaos.
The annual contest ran until 2005 when a contestant died—someone remade it as a Broadway musical in 2013, because of course they did.
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