A 16-minute PSA that somehow made recycling... emotional? Thanks, grandpa.
A grandfather shares stories with his granddaughter about how wasteful previous generations used to be until they committed to recycling and cutting down on solid waste.
Acting
Jesse White's committed grandpa energy
Production
Peak 1988 public service aesthetic
Trivia, insights & behind the scenes
This short emerged during the late-80s recycling boom, when curbside programs were just expanding across American suburbs.
Jesse White was already famous as the Maytag repairman—his grandpa role here was basically wholesome mode activated.
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