

Tom Segura becomes a cartel kingpin by accident—what could go wrong?
Jeff and his friends head down to Mexico, only to discover the hard way that Jeff is a dead ringer for the infamous cartel leader El Tigre who’s gone missing. After being captured by rivals and then rescued by El Tigre’s forces, Jeff has to pretend to be their ruthless leader until he can find his friends and a way home.
Acting
Segura's deadpan panic sells every increasingly unhinged cartel negotiation.
Writing
Ridiculous premise grounded by surprisingly tight escalation mechanics.
Costume
The gradual Tigre-fication of suburban dad Jeff is *chef's kiss*.

Director
Tyler Cornack
Trivia, insights & behind the scenes
Tyler Cornack previously directed 'Butt Boy,' a film about a man who absorbs people through his rectum. This is somehow his more mainstream project.
The film deliberately plays with 'gringo in Mexico' tropes from 'Traffic' and 'Sicario,' but Segura's casting subverts the typical handsome-white-guy-in-danger lead.
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