

The only action figures that fight apathy instead of crime.
While gift shopping at an "enlightened" toy store, a mother and son are out of luck finding the latest Spider-Man and Transformers toys-because all this eccentric shopkeeper proudly sells are Rick Mercer-themed toys that are meant to inspire the next generation of Canadian youth.
Acting
Mark Critch's unhinged shopkeeper energy is immaculate.
Writing
Mercer's rants as toy slogans? Chef's kiss.

Director
Stephen Dunn
Trivia, insights & behind the scenes
Director Stephen Dunn later made Closet Monster—this short shows his gift for finding heart in absurd premises.
Mercer's actual 'Rant' segments on CBC ran 2004-2018, making this a genuine artifact of Canadian political comedy history.
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