Snow White meets Eyes Wide Shut? This beauty cult will eat you alive.
"Described as 'Snow White meets Eyes Wide Shut,' Rouge is a horror-tinted gothic fairy tale about a lonely dress shop clerk whose mother’s unexpected death sends her down a treacherous path in pursuit of youth and beauty. Set in California, the story explores the cult-like nature of the beauty industry — as well as 'the danger of internalizing its pitiless gaze.' Set to be published in September this year by Simon & Schuster/Marysue Rucci Books, Rouge is the latest novel from [Mona] Awad, behind All’s Well, 13 Ways of Looking at a Fat Girl and Bunny, which was listed among the best book of 2019 by Time, Vogue and the New York Public Library." (THR)
Production
Gothic California setting — sunshine as menace.
Writing
Awad's signature body horror meets literary precision.
Trivia, insights & behind the scenes
Awad's trilogy of body horror (Bunny, All's Well, Rouge) forms an unofficial feminist grotesque canon.
The 'Snow White meets Eyes Wide Shut' pitch deliberately weaponizes two stories about women surveilled — by mirrors, by masked men.
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